Cookie Policy

Cookie Policy

1. Introduction

Gibrisch Inc. ("Company," "we," "us," or "our") uses cookies and similar tracking technologies on our website (www.gibrisch.com) to enhance your browsing experience, understand how you use our website, and improve our services. This Cookie Policy explains what cookies are, what types we use, how we use them, and how you can manage cookie preferences.

This Cookie Policy is supplementary to our Privacy Policy. For information about how we collect and use personal data generally, please refer to our Privacy Policy.

2. What Are Cookies?

2.1 Definition

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. Each time you return to the website, the cookie is sent back to the website's server. Cookies serve various functions including remembering information about you and your preferences.

2.2 How Cookies Work

When you visit our website:

  1. Your browser sends a request to our web server
  2. Our server may send cookies to your device in the response
  3. Your browser stores the cookies in a cookies folder
  4. On subsequent visits, your browser sends the cookies back to our server
  5. We read the cookies to understand your preferences and behavior

2.3 Types of Cookies by Persistence

Session Cookies (Temporary)

  • Stored only while you're actively browsing our website
  • Automatically deleted when you close your browser
  • Used for temporary session management and security
  • Do not persist after you leave our website

Persistent Cookies (Long-term)

  • Remain on your device even after you close your browser
  • Set for specific expiration dates (days, months, or years)
  • Used to remember your preferences and login information
  • Remain until expiration or you manually delete them

2.4 First-Party vs. Third-Party Cookies

First-Party Cookies

  • Set by gibrisch.com directly
  • Can be read only by our website
  • Used for site functionality and analytics

Third-Party Cookies

  • Set by external service providers (Google, social media, etc.)
  • Can be read by the third-party service that set them
  • Used for analytics, advertising, and social media integration

3. Types of Cookies We Use

3.1 Essential Cookies

Essential cookies are necessary for our website to function properly. They enable core features like site navigation, security, and page loading. These cookies are required and cannot be disabled without affecting website functionality.

Cookie Name Purpose Duration
session_id Maintains your session while browsing Session (closed browser)
csrf_token Prevents cross-site request forgery attacks Session
language_preference Remembers your language selection 1 year
site_authentication Keeps you logged in if you have an account Up to 30 days
website_version Tracks which version of the website you're using Session
consent_preferences Remembers your cookie consent choice 1 year
security_token Protects against unauthorized access Session

Purpose of Essential Cookies:

  • Enabling website navigation and core functionality
  • Loading pages correctly and efficiently
  • Remembering login information (if you create an account)
  • Protecting against fraud and security threats
  • Maintaining your session while browsing
  • Implementing your cookie preferences
  • Providing form functionality and submission

3.2 Analytics Cookies

Analytics cookies help us understand how visitors use our website. They collect data about page views, click patterns, and user journeys to help us improve our website and services.

Cookie Name Purpose Provider Duration
_ga Tracks user ID and identifies sessions Google Analytics 2 years
_gid Identifies sessions Google Analytics 24 hours
_gat Throttles request rate Google Analytics 1 minute
gac[property ID] Contains campaign information Google Analytics 90 days
hotjar_id Identifies sessions for heatmaps Hotjar 365 days
heatmap_data Records user interactions and heatmaps Hotjar Session
segment_id Audience segmentation Internal Analytics 1 year
event_tracking Tracks specific user actions Internal Analytics Session

Analytics Data Collected:

  • Pages visited and time spent on each page
  • Links clicked and content interactions
  • Referral sources (how you found us)
  • Geographic location (country, city, region)
  • Device type and browser information
  • Operating system
  • Screen resolution
  • Language preferences
  • User journeys and navigation patterns
  • Scroll depth and page engagement
  • Form submissions and conversions
  • Click patterns and heatmaps

How We Use Analytics:

  • Identifying popular content and pages
  • Improving website usability and design
  • Understanding user behavior and needs
  • Optimizing website performance
  • Measuring conversion rates
  • Creating audience segments
  • Reporting on website traffic
  • Improving our event services and offerings

3.3 Functional Cookies

Functional cookies enhance your user experience by remembering your preferences and choices. They enable personalized features and improve website usability.

Cookie Name Purpose Duration
theme_preference Remembers light/dark mode selection 1 year
font_size Remembers text size preference 1 year
content_preferences Tracks content interests for personalization 1 year
notification_settings Remembers notification preferences 6 months
search_history Stores recent search queries 30 days
form_data Remembers information entered in forms 30 days
accessibility_settings Remembers accessibility preferences 1 year
view_preferences Remembers layout and display preferences 6 months

Functional Cookie Features:

  • Remembering your theme preferences
  • Storing form information for convenience
  • Maintaining your settings across visits
  • Personalizing content display
  • Enabling saved preferences
  • Improving navigation experience
  • Providing personalized recommendations

3.4 Marketing Cookies

Marketing cookies track your interactions to deliver relevant advertising and marketing messages. They help us understand your interests and create targeted campaigns.

Cookie Name Purpose Provider Duration
fb_pixel_id Facebook advertising and retargeting Meta (Facebook) Session + 6 months
google_ads_id Google Ads retargeting Google Ads 18-24 months
linkedin_tracking LinkedIn campaign tracking LinkedIn 3 months
doubleclick_id Google Display Network tracking Google 540 days
marketing_token Internal marketing attribution Gibrisch 1 year
utm_tracking Campaign source tracking Internal Session
referrer_source Tracks referral sources Internal 90 days
interest_category User interest segmentation Internal 6 months

Marketing Information Collected:

  • Which advertisements you've seen
  • Whether you clicked on ads
  • Your interactions with our marketing campaigns
  • Products or services you've shown interest in
  • Your purchasing history or intent
  • Demographics and interests
  • Device and browser information
  • Location and behavioral data

How We Use Marketing Cookies:

  • Showing you relevant advertisements
  • Retargeting ads to users who visited our site
  • Measuring advertising effectiveness
  • Creating audience segments for campaigns
  • Understanding marketing ROI
  • Personalizing marketing messages
  • Creating lookalike audiences
  • Improving marketing campaign performance

3.5 Social Media Cookies

Social media cookies enable sharing of content on social platforms and track social media engagement.

Cookie Name Purpose Provider Duration
share_tracking Tracks social media shares Various Variable
social_auth Enables social login (optional) Various Session
instagram_pixel Instagram tracking and ads Meta 6 months
twitter_pixel Twitter tracking and ads Twitter 1 year
pinterest_pixel Pinterest tracking and ads Pinterest 1 year

4. Third-Party Cookies

4.1 Google Analytics

Provider: Google LLC (www.google.com)

Purpose: Google Analytics helps us understand website traffic, user behavior, and website performance. It collects anonymous data about how visitors interact with our website.

Data Collected:

  • Pages visited and time spent on each page
  • Referral sources and entry/exit pages
  • Geographic location
  • Browser and device information
  • User demographics and interests
  • Conversion tracking

Cookies: _ga, _gid, _gat, gac[property ID]

Opt-Out: Visit Google's Analytics Opt-Out page or install the Google Analytics Opt-Out Browser Add-on

Privacy Policy: www.google.com/policies/privacy/

4.2 Meta (Facebook) Pixel

Provider: Meta Platforms Inc. (www.meta.com)

Purpose: Facebook Pixel tracks website visitors for advertising and audience building purposes.

Data Collected:

  • Page views and actions
  • Conversions and purchase behavior
  • User interactions
  • Device and browser information

Cookies: fb_pixel_id

Opt-Out: Visit your Facebook Settings > Ads and disable personalized ads

Privacy Policy: www.facebook.com/policies/

4.3 Google Ads / Google Display Network

Provider: Google LLC

Purpose: Google Ads displays targeted advertisements across the web based on your interests and browsing history.

Data Collected:

  • Browsing history
  • Interests and intent
  • Demographic information
  • Device information

Cookies: google_ads_id, doubleclick_id

Opt-Out: Use Google's Ads Settings to manage preferences or the Network Advertising Initiative opt-out tool

Privacy Policy: www.google.com/policies/privacy/

4.4 LinkedIn

Provider: LinkedIn Corporation (www.linkedin.com)

Purpose: LinkedIn tracks website visitors for professional advertising and audience insights.

Data Collected:

  • Page visits and engagement
  • Professional profile information
  • Conversion tracking
  • Audience insights

Cookies: linkedin_tracking

Opt-Out: LinkedIn Ad Preferences or cookie settings

Privacy Policy: www.linkedin.com/legal/privacy-policy

4.5 YouTube

Provider: Google LLC

Purpose: YouTube cookies track viewing behavior if embedded videos are present.

Cookies: CONSENT, VISITOR_INFO1_LIVE, YSC

Privacy Policy: www.youtube.com/static?template=privacy_guidelines

4.6 HubSpot / Marketing Automation

Provider: HubSpot Inc.

Purpose: HubSpot tracks form submissions and user interactions for marketing automation.

Data Collected:

  • Form submissions
  • Email engagement
  • Website behavior
  • Contact information

Privacy Policy: www.hubspot.com/privacy-policy

4.7 Hotjar

Provider: Hotjar Ltd

Purpose: Hotjar creates heatmaps and session recordings to show how users interact with our website.

Data Collected:

  • Mouse movements and clicks
  • Scroll patterns
  • Form interactions
  • Screen recordings (optional)

Cookies: hotjar_id, heatmap_data

Opt-Out: www.hotjar.com/legal/compliance/opt-out

Privacy Policy: www.hotjar.com/legal/policies/privacy

5. How to Manage Cookies

5.1 Cookie Consent Banner

When you first visit our website, a cookie consent banner appears. You can:

  • Accept All Cookies - Accept all essential, functional, analytics, and marketing cookies
  • Essential Only - Accept only essential cookies required for website function
  • Manage Preferences - Select specific cookie categories you wish to allow

Your choice is saved in a consent cookie for 1 year. You can change your preferences anytime.

5.2 Browser Settings

Google Chrome:

  1. Click the menu (three lines) in the top-right corner
  2. Select "Settings"
  3. Click "Privacy and security" in the left menu
  4. Click "Cookies and other site data"
  5. Toggle cookie options as desired
  6. Optionally, create a list of blocked sites

Mozilla Firefox:

  1. Click the menu (three lines) in the top-right corner
  2. Select "Settings"
  3. Click "Privacy & Security" in the left menu
  4. Under "Cookies and Site Data," configure your preferences
  5. Options include blocking all, non-essential, or third-party cookies
  6. Click "Manage Exceptions" to whitelist specific sites

Apple Safari:

  1. Click "Safari" in the menu bar
  2. Select "Preferences" or "Settings"
  3. Click the "Privacy" tab
  4. Under "Cookies and website data," select your preference
  5. Options include always, never, or only from visited websites
  6. Click "Manage Website Data" to see stored data

Microsoft Edge:

  1. Click the menu (three dots) in the top-right corner
  2. Select "Settings"
  3. Click "Privacy, search, and services"
  4. Scroll to "Cookies and other site permissions"
  5. Click "Cookies and data stored"
  6. Select your preference level

5.3 Device-Level Settings

Mobile Devices (iOS/iPadOS):

  1. Open Settings
  2. Navigate to Safari > Privacy
  3. Toggle "Block All Cookies" or use standard settings
  4. Consider enabling Intelligent Tracking Prevention

Mobile Devices (Android):

  1. Open your browser settings
  2. Look for "Privacy" or "Site settings"
  3. Toggle cookie settings to your preference
  4. Clear cookies and site data as needed

5.4 Third-Party Management Tools

Network Advertising Initiative (NAI)

  • Visit www.networkadvertising.org
  • Use their opt-out tool for advertising cookies
  • Manage preferences across multiple advertising networks

Digital Advertising Alliance (DAA)

  • Visit www.aboutads.info
  • Access AdChoices to manage interest-based advertising
  • Opt-out of behavioral advertising networks

Your Online Choices

5.5 Browser Extensions and Plugins

Consider using these tools to manage cookies:

  • uBlock Origin - Blocks ads and trackers
  • Privacy Badger - Blocks tracking cookies automatically
  • Ghostery - Shows what trackers are on each site
  • Cookie AutoDelete - Automatically deletes cookies when tabs close
  • Disconnect - Shows and blocks tracking networks

6. Do Not Track (DNT) Signals

6.1 DNT Overview

"Do Not Track" is a privacy preference signal that some browsers allow you to enable. When enabled, it sends a signal to websites requesting they don't track your activity.

6.2 Our DNT Policy

  • We recognize DNT signals sent by your browser
  • When you enable DNT, we do not set non-essential tracking cookies
  • We still set essential cookies required for website function
  • Third-party providers may continue limited tracking despite DNT signals
  • We do not change functionality based on DNT settings

6.3 Enabling DNT

Chrome: Chrome currently does not have a native DNT option

Firefox:

  1. Open Preferences
  2. Click "Privacy & Security"
  3. Check "Tell websites I do not want to be tracked"

Safari:

  1. Click "Safari" in menu bar
  2. Click "Preferences"
  3. Click "Privacy" tab
  4. Check "Ask websites not to track me"

Edge: Similar to Chrome (limited DNT support)

6.4 Limitations

Do Not Track has limitations:

  • Not all browsers support DNT
  • Not all websites honor DNT signals
  • Third-party providers may not respect DNT
  • Some essential tracking may continue despite DNT

7. Updates to This Cookie Policy

7.1 Policy Changes

We may update this Cookie Policy to reflect:

  • Changes in our cookie practices
  • New cookies or tracking technologies
  • Legal or regulatory requirements
  • Updates to third-party providers
  • Changes to browser technology

7.2 Notification Process

When we update this policy, we will:

  • Post the updated version on our website
  • Update the "Last Modified" date at the bottom
  • Notify active clients by email of material changes
  • Request renewed consent for significant changes

7.3 Continued Use

Your continued use of our website after updates constitutes your acceptance of the updated Cookie Policy.

8. Specific Cookie-Related Information

8.1 Cookie Retention

  • Essential cookies are retained as long as you need them for functionality
  • Session cookies are deleted when you close your browser
  • Persistent cookies remain for their specified duration (days, months, years)
  • You can manually delete cookies through browser settings
  • We delete cookies for inactive users after specified periods

8.2 Data Shared Via Cookies

Information shared via cookies includes:

  • Anonymized behavioral data (pages visited, clicks)
  • Session identifiers
  • User preferences and settings
  • Device and browser information
  • Rough geographic location (country/region level)
  • Anonymized conversion data

Cookies do not typically contain:

  • Sensitive personal information (SSN, passwords, credit cards)
  • Email addresses (unless you provide them)
  • Full names (unless you provide them)
  • Detailed location data
  • Health or financial information

8.3 International Data Transfers

Some cookies may result in data transfers to countries outside the US:

  • Google Analytics data may be processed in various countries
  • Third-party providers may transfer data internationally
  • We ensure appropriate safeguards are in place
  • Data transfers comply with applicable privacy laws
  • You can opt-out of third-party cookies to limit transfers

8.4 Children's Privacy

  • Our website is not directed to children under 13
  • We do not knowingly place cookies for children under 13
  • Parents concerned about children's cookie use should enable parental controls
  • We encourage parents to teach children about online privacy

9. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Gibrisch Inc. 250 Park Avenue South, Suite 2500 New York, NY 10003 United States

Email: [email protected] Privacy Email: [email protected] Phone: +1 (212) 555-0147 Hours: Monday-Friday, 9:00 AM - 6:00 PM EST

9.1 Cookie Preferences

To update your cookie preferences at any time:

  1. Scroll to the bottom of any page on our website
  2. Click "Cookie Settings" or "Manage Cookies"
  3. Adjust your preferences
  4. Click "Save Preferences"

9.2 Complaints and Rights

If you believe our use of cookies violates your privacy rights:

  • Contact us at [email protected]
  • File a complaint with your data protection authority
  • Review our Privacy Policy for additional rights information

Last Modified: April 2026

Effective Date: April 1, 2026

Version: 1.0

This Cookie Policy is supplementary to our Privacy Policy and Terms and Conditions. For comprehensive information about how we handle your personal data, please review our Privacy Policy.